Every homeowner’s goal is to maximize their home’s value when it comes time to sell. So how do you ensure your home sells for the highest price possible? The answer may be simple: appealing to retail buyers.
What is a retail buyer?
A retail buyer is a prospective home buyer who typically shops at, or as close as possible to, their maximum pre-approved price. These potential buyers are a great target for sellers, as they will typically pay top dollar for a home that perfectly fits their requirements and price range. However, retail buyers are also likely to be using their expendable income towards a downpayment and closing costs, leaving no room to budget for cosmetic repairs.
Why renovate?
Retail buyers aren’t looking to put sweat equity into their prospective homes like investors, whose goal is to buy a property under market value and resell after renovation. Properties in need of even minor improvements will only be able to attract buyers who are willing to put in the effort to make these upgrades. This narrowed pool of buyers means your property will sit on the market longer before the ideal investor comes across it. However, a turnkey property—a home that is move-in ready with the necessary improvements—will attract high-bidding retail buyers and therefore increase the velocity of your home’s completed sale.
How will Sweetly sell my home for the highest possible price?
When you work with Sweetly, you have the benefit of our team of real estate experts to complete the right upgrades to your property. Let us advise you on the most best improvements for maximum return on investment, attracting retail buyers who will pay full value for your home. From landscaping and painting to installing new flooring and replacing the roof, Sweetly is prepared to invest up to $25,000 to renovate your property for sale. As the seller, you get the flexibility of selecting and approving all improvements without living in a construction zone. Under the Sweet Sale program, the seller must authorize all improvements, so there’s no risk of surprise charges at the end of the day.
Appealing to retail buyers can be as easy as choosing Sweetly to sell your home. Conducting the right renovations will ensure your home sells faster, and for a higher price.
Sweetly’s Models
Sweet Sale
With the Sweet Sale, you get a Fair Price Cash Offer. It’s a fair offer that lets you sell without showings and choose your own moving day.
Start your sale with a Free, Fair Price Cash Offer, which remains open to you for 60 days. Activate our offer any time – even without listing/showing your home, or at some later date if your home isn’t selling. Compare our hassle-free, all-Cash offer to a traditional MLS® listing. Make an informed decision. Choose what’s best for you. Offers remain open to our customers for 60 days. Our offer is withdrawn if you list with an outside REALTOR®.
Listing With Confidence
A traditional listing allows you to test the market with your price. A listing with Sweetly comes with it’s own set of perks.
- Test the market with confidence, knowing you’ll have a Sweet Sale available if your home doesn’t sell.
Start with an fair price cash offer to know the current value of your home. Then, decide ‘how’ you want to sell, BUT before you do, you can shop at your pace to find the right house. Beat out any competing buyer because you won’t need a ‘condition of sale’ so your offers are stronger without spending extra money. Once you have a firm purchase you can sell your house to Sweetly on a day that works best for you.
